Caption translate to: “So cheap you would think this is true.”
Agency: Ogilvy Hong Kong
Client: 零售百货业 (PX-Mart)
Original source: Ad Kung-fu.
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About
88 Bar is about finding bits and pieces in virtual China and examining them from the various lenses of our authors: -
Lens 1:
DesignerJason Li has worked as an interaction designer, illustrator and researcher. Originally from Hong Kong, he has also lived in Canada, the US and Spain. He's writing a graphic novel in his spare time.
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Lens 2:
Cultural anthropologistLyn Jeffery is a research director at the Institute for the Future. She has spent more than 20 years living, working, and doing research in China.
- Contact us if you're interesting in becoming one of our lenses.